Spotify’s long-awaited annual “Wrapped” marketing campaign is right here.
On Wednesday, the platform with over 456 million listeners launched the streaming information on person’s cell apps. Music lovers can now entry a personalised checklist of their favorite bands, songs, playlists and podcasts in 2022.
Because it launched in 2016, the marketing campaign has been embraced by music followers as a signifier of 1’s style (or lack of style), a metaphor for one’s psychological well-being and, in fact, a meme template.
A brand new “Wrapped” characteristic tells the person what “character kind” they’re out of 16 Spotify-created choices, primarily based on their listening developments.
Right here’s what Canadians streamed final 12 months:
On Spotify, Toronto-based rapper Drake, who launched two albums and a single final 12 months, was essentially the most streamed artist in Canada, adopted by Taylor Swift and The Weeknd.
Drake was additionally the third-most-streamed artist on the app globally, behind Dangerous Bunny and Taylor Swift.
Justin Bieber’s “Keep” was the app’s third-most streamed track globally.
The Weeknd additionally put Canada on Spotify’s international charts. His album, “Daybreak FM,” held the fourth spot as most streamed album worldwide.
Harry Kinds captivated Canadians on Spotify final 12 months. His hit “As It Was,” was Spotify’s most streamed track in Canada, and was the app’s most streamed track of the 12 months with greater than 1.5 billion streams worldwide. Kinds’ album, “Harry’s Home,” was additionally essentially the most streamed album in Canada.
The podcast present Canadians loved streaming essentially the most was “The Joe Rogan Expertise,” adopted by “Name Her Daddy” and “Armchair Skilled with Dax Sheppard.”
Instafest: Spotify customers construct their private music competition
Earlier this week, music followers found a free app exterior app referred to as Instafest, which makes use of Spotify person information to construct a personalized music competition lineup, full with a Coachella-esque poster. The simple-to-use app, developed by Anshay Saboo, lets you create a customized poster primarily based on primarily based on completely different time intervals. It additionally provides you a “Primary Rating,” which apparently tells you ways area of interest your music style is.
Extra to return.
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